Simple and with meaning, A classic 10 year custom design anniversary ring design with one larger diamond for each year… Posted by Aronstam Fine Jewelers on Friday, January 15, 2016
So I’ve gone from what diamond certification is to why it’s important to both the industry and the consumer. Then I wrote about how it’s been hijacked and abused. Now I’m going to set forth my personal philosophy on how I’m handling the problem in my store. In short, having a reputable onsite gemologist and…
Recently, I gave you the basic rundown on what diamond certification is, and why it is important for you as a consumer. This week, I’m going to explain why diamond certification is so important to me as both a jeweler and as an ethical businessman. I’ve been selling diamonds for a very long time and…
Most people are familiar with the Four Cs of Diamonds: Cut, Color, Clarity, and Carat Weight. Those of you who have purchased a diamond from me know I harp on cut more than anything else because the quality of cutting can make or break the Wow Factor of a diamond. But there is an unspoken…
If I asked you picture a diamond in your mind, what do you think of? Most people think of a transparent, colorless, sparkling gemstone set in an engagement ring. But what if I asked you what your favorite color was? Then what if I told you it was a legitimate possibility to find a diamond…
A lot has been said about diamonds over the years, both positive and negative. In the spirit of inclusiveness, here’s a quick rundown. Diamonds are beautiful, perfectly suited for use in jewelry, and every single natural diamond is unique to itself no matter what detractors may say. Diamond as a material substance represents the extremes…